The Rockford Area Convention and Visitors Bureau (RACVB) has made good use of fun digital tools. Currently web users can "friend" the RACVB on Facebook, catch the latest edition of the Hideaway in Rockford campaign on YouTube, check out quality Rockford photographs on Flickr and receive instant commentary on Rockford's latest news on Twitter. Now the RACVB is using the search engine tool, Google Maps to make navigating the Rockford Region easier for visitors who are looking for accommodations, dining, entertainment and attractions in the area.