Participating businesses up and down North Main Street will have hotchocolate features as well as shopping specials throughout the day and night on Saturday, January 28. Many locations will also have the new Rockford North End coffee mugs and tumblers for sale. From boozy hotchocolate drinks at Mulligans, The Olympic Tavern, and The Norwegian to the homemade hot cocoa kits at Rooted and Wonderland Sweets, each location will have different offerings and maybe some complimentary treats too — check the HotChocolateCrawl Facebook event page for locations and details.
There will be several prize packages for North End shoppers that day. Pick up a "Crawl Card" at any participating business. Just like a scavenger hunt, you'll get a stamp at every business you visit. The more places you shop, the more chances you have to win prizes! Turn in crawl cards at any participating business by January 29 for a chance to win.
Coffee mugs are $10 each and the thermal tumblers are $22. Proceeds go to support the Rockford North End Business Association.