Rockford in the News: National Recognition & Media Highlights
Rockford, Illinois is gaining consistent media attention across national, regional, and industry outlets. From economic rankings to travel features and cultural coverage, here’s how the city is showing up in the media.
National Recognition & Rankings
Rockford has recently earned national recognition for its livability, affordability, and growth:
- The Playbook - Meet the Midwest Most Affordable Market (2026)
- The Atlantic - How the Midwest Became the Place to Move (2026)
- The Economist - The Midwest's Remarkable Turnaround (2026)
- NBC Chicago - Rockford Named No. 1 U.S. Housing Market by Zillow (2025)
- Homes.com - Rockford, Illinois, is attracting new homebuyers (2025)
- Business Insider - How Americans Are Leaving Cities for Affordable Places (2025)
- TimeOut Chicago - Illinois State Parks Named Among the Best and Most Affordable in the U.S. (2025)
- Wall Street Journal - Rockford Is Now America’s Top Housing Market (2024)
- Reader's Digest - These Are the 15 Best Places to Move to in the U.S. (Before They Get Too Crowded) (2022)
- Forbes - How Rockford, Illinois Is Reinventing Itself (2022)
- Politico - What Covid Taught This Mid-Sized City About Ending Homelessness (2022)
Travel & Tourism Features
National travel publications are taking notice of Rockford as a hidden gem for Midwest travel:
- Midwest Living - Weekend Getaways Near Chicago (2026)
- Matador Network - Rockford, IL: Where to Play, Eat, and Stay (2025)
- TimeOut Chicago - Best Day Trips from Chicago (2025)
- Midwest Living - Best of the Midwest Awards (2023)
- Backroad Planet - Fun Things to Do in Rockford (2023)
- Matador Network - Outdoor Haven Weekend Escape (2022)
- Livability - Easy, Breezy Weekend in Rockford (2022)
- Midwest Living - Getaway to Rockford, Illinois (2021)
- Livability - Beyond Palm Springs: 7 Other Mid-Century Hotspots That Might Surprise You (2020)
- Atlas Obscura - Things to Do in Rockford (2019)
- Woman's Day - Hidden Gems of the Midwest (2019)
- MSN - 30 Cities You Can Experience in One Weekend (2018)
Arts, Culture & Attractions in the Spotlight
Rockford’s unique attractions and creative community continue to earn media attention:
- HGTV - Anderson Japanese Gardens Highlighted as Must-See Attraction (2025)
- NBC News - Good News: ‘Mrs. Claus’ answers Santa letters from hundreds of kids (2025)
- HGTV - The Most Beautiful Garden You Can Visit in Every State (2024)
- Thrillist - Most Beautiful Places in Illinois (2024)
- Midwest Living - Interstate 90 Attractions Across the Midwest (2023)
- Midwest Living - Top Things to Do in Rockford, Illinois (2022)
- Reader's Digest - The Best Day Trips in Every State (2023)
- Travel + Leisure - The Small Illinois Town From 'A League of Their Own' Is Filled With Female-owned Businesses (2022)
- Forbes - New Rockford Peaches Fan Trail Promotes the City's Past and Present (2022)
- Vacationer - Rockford Celebrates Queer History and Female Empowerment (2022)
- Livability - Finding the Good: How Two Communities Are Assisting Their Ukrainian Sister Cities (2022)
- Forbes - New Rockford Peaches Fan Trail Goes To Bat In Promoting The City's Past and Present (2022)
- NBC Nightly News - 'Band Grandpas' helping students through music and mentorship (2019)
Frequently Asked Questions About Rockford
Why is Rockford, Illinois getting national attention?
Rockford is gaining recognition for its affordability, outdoor attractions, and growing arts and culture scene. National media outlets are highlighting it as a top place to live and a great Midwest travel destination.
Is Rockford a good place to visit?
Yes. Rockford offers a dynamic mix of award-winning gardens, engaging museums, outdoor recreation, and a growing local dining scene that highlights both longtime favorites and new culinary talent. Visitors can explore Anderson Japanese Gardens, experience hands-on attractions, enjoy miles of scenic bike trails, or spend time along the Rock River. With year-round events, live music, and family-friendly activities, Rockford is an ideal destination for weekend getaways, especially for visitors from Chicago and surrounding areas looking for an easy, affordable escape.
What is Rockford known for?
Rockford is known for The Rockford Peaches baseball team, Cheap Trick, and the iconic sock monkey, along with standout attractions like Anderson Japanese Gardens, one of the top-rated Japanese gardens in North America. The city has a vibrant arts and culture scene, highlighted by public art, galleries, and live performances, as well as a strong lineup of seasonal festivals and events throughout the year. Rockford’s history in manufacturing and innovation also shapes its identity, while its location along the Rock River provides a scenic backdrop for outdoor recreation, dining, and community gatherings.
Why is sports tourism significant in Rockford?
Sports tourism plays a major role in Rockford’s identity and economy, bringing thousands of athletes, families, and spectators to the region each year. The city has established itself as a premier destination for large-scale events, including IRONMAN 70.3, the Women’s Baseball World Cup Group Stage, Baseball For All Nationals, and the All In Volleyball Tournament, along with many other national and regional competitions. Rockford’s investment in state-of-the-art sports facilities, from indoor complexes to expansive outdoor venues, allows it to host events of all sizes and skill levels. Its central Midwest location, accessibility, and range of lodging and dining options make it an ideal choice for tournament organizers and traveling teams, creating a consistent, year-round draw for visitors.
How far is Rockford from Chicago?
How close is Rockford to other major Midwest cities like Milwaukee and Madison?
Rockford is ideally located within easy driving distance of several major Midwest cities. It’s about 75 miles (roughly 1 hour 30 minutes) from Milwaukee, Wisconsin, and about 70 miles (just over an hour) from Madison, Wisconsin.
Plan Your Visit to Rockford
Ready to experience Rockford for yourself? Start planning your visit by exploring everything the region has to offer, from can’t-miss attractions and local favorites to curated weekend itineraries and upcoming events. Explore Things to Do in Rockford, browse weekend itineraries, and discover events happening now.