Stroll on State Interactive

Spread the Light - A Business Decorations Contest


Alongside Anderson Automotive Group, The Parks Chamber of Commerce, Rockford Chamber of Commerce and Village of Rockton, RACVB were excited to host Spread the Light: A Merry & Bright Decorations Contest for our Business Community as part of 2020 Stroll on State presented by Illinois Bank & Trust. As part of Spread the Light, businesses throughout Winnebago County are decorating exteriors, interiors and storefronts with a little healthy holiday competition in mind. The best of the best in decorations and lights were on display with the chance to win cash prizes in three categories, including “The Griswolds” for the biggest and brightest lights, “The Real. Original.” for most original in showcasing community pride, and “The Charlie Brown” for less-is-more, minimalist supremacy.

Winning businesses were determined by which got the most engagements (likes/comments/shares), and $250 cash prizes were awarded for each category winner. In addition, the business that averaged the most engagements of all three categories also received a staff meal or gift card(s) of up to $250 to a local restaurant of the winner’s choice. Our 2020 Spread the Light contest winners are:

  • "The Griswolds" Category – AC Johnston, 149 total engagements (21.2 per gallery image)
  • "The Real. Original" Category – OSF Guilford Square, 403 total engagements (80.6 per gallery image)
  • "The Charlie Brown" Category – Wolf Hollow, 84 total engagements (84 per gallery image, Bonus Gift Card Winner)

Stroll RAD GEM Storefront