GoRockford Partnerships

Partner with us

Join forces with GoRockford to elevate the visitor experience and contribute to the growth of our local tourism economy. As a partner, your tourism-related business will receive free complimentary benefits, including inclusion in our comprehensive database, featured website listings, access to quarterly marketing partnership meetings, event promotion, public relations support, social media marketing, professional video and photography opportunities, and group sales leads. We invite businesses committed to expanding the tourism industry to connect with GoRockford for ongoing support and collaboration. 

Tourism has proven to be a pillar of economic growth in the Rockford region. In 2023, visitor spending reached an unprecedented $515.4 million, exceeding the pre-pandemic figure of $483 million from 2019. This impressive increase has significantly contributed to the local economy, resulting in the creation of 74 new jobs and supporting a total of 4,654 positions. Furthermore, tourism has bolstered local payrolls by $165 million. The financial impact extends beyond job creation, with tourism generating $14.2 million in local tax revenue and $33.3 million in state tax revenue. These figures highlight the crucial role that tourism plays in sustaining and enhancing the economic vitality of the Rockford region.

Promotional Opportunities

GoRockford offers several opportunities and initiatives to help promote your business and/or event. Some opportunities include:

Website Listing 
Access to Partner Portal
Access to submit events to calendar (in Partner Portal) 
Advertising Opportunities 
Convention Calendar
Deals and Coupons 
Marketing Partnership Meetings

Paid Advertising Opportunities

Advertise your business with GoRockford.  Contact us for paid advertising opportunities including:

Ads on GoRockford website
City wide map ads (limited inventory)
Experience guide ads (limited inventory)

Get Your Business Featured on GoRockford.com

To be listed on GoRockford.com, your business should have a strong focus on attracting and serving visitors to the Rockford region. This includes businesses in industries such as dining, lodging, retail, attractions, entertainment, and experiences that enhance the visitor experience. Whether you offer unique culinary delights, engaging activities, or memorable services that encourage tourism, we welcome your submission.

Complete the form below to submit your business and connect with locals and travelers seeking exciting things to do in the Rockford area.

Business Information

Account Contact Person (Owner and/or Manager)

* Indicates a required field.



Contact Me

Chenaire Barmore

Chenaire Barmore Community Engagement Coordinator