For perfect gifts this holiday season, let’s rethink any impulse to go online or drive to a nearby city. Let’s shop local. As we buy presents, let’s make sure we also bring the gift of a healthy fourth quarter to the people in our communities who own and run independent brick-and-mortar stores…
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Voice Article, February 2023 With Fresh Eyes: Seeing our Region through the Visitor’s Lens By John…
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Remember when the Sunday newspaper was our primary source for where to shop and what was on sale…
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By John Groh, President/CEO, Rockford Area Convention & Visitors Bureau If you know Rockford, you…
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Lately, long-term planning seems to have taken a back seat to short-term initiatives that feel more…
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Destination Plan to Inform and Guide Future Tourism Product Development and Marketing To support the…
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As the weather warms – and it finally did after an April and May that were frostier and wetter than…
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Reconnecting with family, friends and co-workers in-person is increasing; the idea of easy, safe…
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The Rockford region is a cradle of midwestern values, technological innovation and artistic…
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GoRockford is an organization that promotes the Rockford region and proudly works to welcome visitors to our community. We believe diversity is one of this region’s greatest attributes. Still, as an organization and as a community we have more work to do to fully embrace the celebration of diversity and efforts focused on equity and inclusion. While we cannot take ownership in the work of all organizations, we absolutely can and should do our part to help our region be welcoming to all…
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