Stroll On State Events & Attractions

Project First Rate

Scroll down to explore all the exciting events and attractions for Stroll on State, presented by UMB Bank, including the tree lighting, parade, ice skating, fire and ice displays, Santa visits, s’mores stations, and more. Be sure to check out the map and schedule sections below to plan your evening of holiday magic in downtown Rockford!

Jump To Event

Stroll on State Parade

Back to Top of List

Stroll on State’s Holiday Parade, sponsored by The Power Connection – IBEW 364 & NECA steps off on S. Main Street at Chestnut Street at 2 p.m. and will move north to State Street then east across the State Street Bridge, ending at 3rd Street. Parade onlookers are encouraged to find a spot along the route starting at 1 p.m. Hard Rock Casino Rockford is rocking the parade as the official balloon sponsor, including a SURPRISE new balloon built custom for the Stroll parade!

Stroll Parade '24

Tree Lighting Ceremony

Back to Top of List

One of the event’s most popular moments – the lighting of the city tree – will take place at 6 p.m. at the Main Stage at Main and Elm streets. This year’s City of Rockford tree is sponsored by the Northwestern Illinois Building Trades. The Main Stage will feature music and other entertainment throughout the day.   Additional trees are located at Eddie Green Park (sponsored by Great Water 360 Autocare) and Main/Mulberry (sponsored by Rosecrance)

Stroll on State Tree Lighting

Drone Show

Back to Top of List

Immediately following the tree lighting, turn your attention back to the main stage for a drone show featuring a variety of Holiday and Rockford images. Special thanks to Plumbers and Pipefitters Local 23 for this fan-favorite attraction!

Drone Show '24

Fireworks 

Back to Top of List

Sky Lights Fireworks, presented by Pierce Distribution, will once again light up the skies of downtown Rockford. They will be launched from the Jefferson Street Bridge at 8:30 p.m. Viewers will be able to see the fireworks from anywhere in the festival if they can see the Jefferson Street Bridge.

Stroll on State Fireworks

Santa is bringing a piece of his North Pole home to Stroll on State with the perfect photo op with the man himself!  This kid-approved attraction is brought to you by Midland States Bank.

Stroll Santa Visit '24

Horse & Wagon Rides

Back to Top of List

Line up for a horse and wagon ride outside of Iconic Tower (formerly RRStar) at State and Water for a magical ride across the State St. Bridge.  Special thanks to Amazon for making this magical experience possible.

Horse & Wagon Stroll '24

Letters to Santa

Back to Top of List

During Stroll, your favorite group of elves will be back at Rockford City Hall to collect letters and give them to Santa! Sponsored by FurstStaffing, kids can write a letter to Santa, decorate the paper and mail it on-site to the North Pole.

Letters to Santa at Stroll on State

Fire & Ice 

Back to Top of List

This is a must-see event, sponsored by OSF Medical Center is located on State (between Madison and 1st)  and a 2nd location at State and Wyman. Warm up with the Fire Pits, sponsored by Fehr Graham and watch as blocks of ice dissolve into beautiful bonfires, creating an enchanting display.  Towers are lit at 5:30, 6:30 and 7:30!

Fire + Ice Stroll '24

Ice Skating at BMO Center

Back to Top of List

Take a break from strolling the grounds and lace up some ice skates at the BMO Center put on by the Rockford Park District.

Stroll on State Ice Skating

Snow Much Fun

Back to Top of List

Run, jump and play with the Rockford Park District in the lot outside of The District Bar and Grill. Packed full of family-friendly activities and games for all ages. Additionally, there will be blow-up street hockey provided by the Chicago Blackhawks Foundation and Rockford IceHogs Community Fund.
Snow Much Fun

Live Performances

Back to Top of List

Check out our two music stages at Wyman & Elm and State & Madison for Stroll's best live music lineup yet! Click here to see the performance lineup.

Movie Land

Back to Top of List

If you need a great spot to warm up, check out the Indoor Movie Land, playing The Grinch sponsored by Xfinity in Stewart Square.  For Extra fun, The Wonderland Ballet Company and Byron Park District/Byron Civic Theater will host kid-friendly activities and pop-up performances of Midsummer Night’s Dream Ballet.

Food & Drink

Back to Top of List

Two Holiday Markets will host local retail and food vendors.  The east side market is sponsored by Chicago Rockford Airport and American Landline and the westside market is sponsored by the Chicago Blackhawks Foundation and the Rockford IceHogs Community Fund. Find out more information about vendor markets here

Festival Fuel

Back to Top of List

New this year!  Skip the multiple lines and check out one of the four Festival Fuel locations, sponsored by LaMonica Beverages selling Hot Chocolate, Boozy Hot Chocolate, Beer, Warm Wine, S’mores kits and Stroll Merch!   Cups sponsored by Pearsons Plumbing and Heating.  Festival Fuel locations are credit card only.  

S'mores Station

Back to Top of List

New this year!  There are four S'mores stations to purchase and MAKE YOUR OWN toasted treat!  You can purchase a kit at the Festival Fuel stops or at the firepits to make your own, or get assistance from one of the great volunteers.

S'mores

Dasher Dash

Back to Top of List

The most festive 5k of the year!  More Information Link  Get your custom Dasher Dash Medal (Sponsored by Field Fastner) along with a long-sleeved shirt, finisher drink and more!  Race sponsored by Field Fastener, Fleet Feet, Members Alliance Credit Union, Data Point, Entre Computer Systems and Rock River Multisport

Dasher Dash runner

Holiday Décor

Back to Top of List

There is no prettier place than Stroll on State!  Volunteers have spent nearly 4,000 hours at Santa’s Workshop (sponsored by Waldom Electronics) to make downtown sparkle and shine.  Huge thank you to the sponsors that make these decorations possible:  UW HealthWinnebago CountyPCI, ComEd and T-Fiber.

Social Media

Back to Top of List

Frozen in Time Selfie Stations - Stop at any or better yet all of our Selfie Stations at Stroll on State.  Check out the map for this year’s locations and pose for your perfect shot! Make sure to use #strollonstate to share your photos! Photo-ops sponsored by Gemini Solar.

Santa's Offroad Outpost

Back to Top of List

Check out the decorated Jeeps car show as they bring in the holidays with music and excitement.  Hosted by Screw City Jeeps.

Veteran's Memorial Hall

Back to Top of List

Sponsored by Sheet Metal Workers Local 219 don't miss the Tom Craven train display on the main level and head upstairs for performances by Rockford Dance Company.

RMTD Shuttles

Back to Top of List

The easiest way to get to and from Stroll on State is by riding the RMTD Shuttles. This free and convenient transportation option helps you skip the hassle of finding parking downtown. Shuttles run continuously throughout the event, picking up and dropping off guests at several designated lots around Rockford.