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Author: John Groh

John is the President/CEO of the Rockford Area Convention & Visitors Bureau.

The Rockford Area Convention & Visitors Bureau is an organization that promotes the Rockford region and proudly works to welcome visitors to our community.

We believe diversity is one of this region’s greatest attributes.

Still, as an organization and as a community we have more work to do to fully embrace the celebration of diversity and efforts focused on equity and inclusion. While we cannot take ownership in the work of all organizations, we absolutely can and should do our part to help our region be welcoming to all.